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Web Consulting - Today’s business owners have discovered that having a quality website is not a luxury, it is a requirement. Often it is the first validator a prospect uses to check you out. Our Web consultants begin all of their engagements with a program of “discovery” – SGI Signature Discoverer - FDAM™ . Our consultants will utilize this first step to assist the owner to accurately define goals the company expects to achieve from their website. SGI will assist in setting up an interactive online store to sell products or services over the internet; a basic website to enhance the company's image; a storefront allowing all constituencies – current staff, customers, prospects, investors, etc. - an accurate view of your enterprise from a site that generates click and advertising revenue. SGI’s web consulting practice can assist your own internal efforts, supplement them or provide a totally outsourced solution – from concept to design to technical issues and hosting. Our web consultants will also advise on the use and application of web analytics that enable you to gain important data to improve your website return on investment. SGI works closely with outside experts that we bring in to optimize your website through SEO (search engine optimization).
Franchise Consulting - SGI’s Franchise Consulting practice provides specialized professional assistance for investors, entrepreneurs, and enterprises that are interested in: a) investing in a franchise; b) converting their current business into a franchise model c) acquiring the skills necessary to own and operate a profitable franchise and d) avoid franchise pitfalls.
SGI’s consultants can advise potential franchise owners and franchisees on choosing the best franchise company that matches their goals. Conversely, SGI franchise consultants can act as an agent between franchisors and interested franchisees, often streamlining the process. SGI consultants coordinate regularly and can assist in identifying critical resources you may need such as attorneys or accountants. SGI can assist in navigating the complexities of finding and/or attracting viable matches on behalf of franchisees and franchisors. Our consultant can help you, the buyer, “vet” the franchisor and perform a quality "due diligence."
Unfortunately, franchisees often discover that the level of support provided to them by their franchisor is limited and rarely do they assist with general business practices, methodologies, process and skills. SGI consultants working closely with SGI business coaches fill this gap – potentially avoiding financial disaster.
SGI consultants work closely with business owners, assisting with their efforts to franchise their business over time. This enables the business owner to begin franchising their business much sooner, often within 2 years of successful operation of a local model and for much less cost than using some of the larger consultancy practices.
Small Business Consulting - SGI’s Small Business Consulting is our largest consulting practice. Our consultants coordinate with our coaches to provide a seamless comprehensive solution regardless of your business, its size or scope, level of maturity or industry.
Our consultants possess special knowledge or skills and assist all sorts of businesses by providing specific solutions to a wide variety of problems, including those related to business startup, marketing, manufacturing, strategy, alliance development, channel building, organization structure, environmental compliance, health and safety, technology, and communications. Often our consultants step in temporarily to fill internal management, staff and intellectual manpower gaps that exist from time to time and leave when the task is done, lowering long-term owners cost.
Some business owners will hire an SGI Small Business Consultant when the business needs an objective, frank opinion on a problem. Our consultants are able assist a small business that is having problems with cash flow, availability of funds, or in acquiring resources. Other areas business owners benefit from in a consulting relationship include political or organizational problems, regulatory problems and training needs. On other occasions, our consultant can help the business owner decide what type of consultant they need and actually assist in locating the consultant with the best qualification. In this case, when we act in an advisory consulting role, SGI usually does not participate in the engagement. This way the business owner gets unbiased advise and can make the best business decision.
A practice within our Small Business Practice specializes in providing a total marketing solution to its customers. They will provide to the business owner on a consulting basis, a complete or partial marketing and branding solution. SGI will accept engagements from developing a strategic marketing plan for the business all the way to designing its tactical plan and implementing it all for the client. SGI will develop your brand image, communications program and launch a new product, new division or new business.
Our Small Business Management Consulting practice provides consulting services to the practice of helping organizations’ ownership and executives improve their company performance and business planning, to gain external objective advice and recommendations or simply as temporary help during a one-time project. Consultants can also provide organizational change management assistance, technology implementation, strategy development, or operational improvement services.
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